AVA MAX IS MAXIM’S NOVEMBER/DECEMBER COVER STAR
Just as diamonds are catalyzed through heat and pressure, it took the worst year in Ava Max’s life to produce her second album, Diamonds & Dancefloors, due out in January.
“A really bad breakup kind of changed my perception on everything, the way I look at life, the way I write music, the way I feel about my hair, which is a big deal for me,” says Ava, whose “Max Cut,” a blond half-bob, has become her trademark.
“Definitely the breakup changed me, which is why I wrote a lot of different types of lyrics that I’ve never written before. Each song is very emotional and also makes you want to dance at the same time.”
Her most recent single, “Million Dollar Baby,” is a healing song, one that heralds a new and improved Ava Max.
“It’s about me, and helping myself out and not relying on anyone else to solve my problems, and being my own light in the darkness. So that one, for me, feels like the first single from Diamonds & Dancefloors,” she says of the song, comparing it to “Maybe You’re the Problem,” which dropped last spring.
“That one’s a big part of the album. I feel like I was still transitioning into who I am right now for this album. It was about the guy that broke my heart.”
“Maybe You’re the Problem” is about a dude who keeps his girlfriend guessing at what she’s doing wrong in their relationship. While not labeled explicitly so, it’s a companion piece to the song that made Ava famous, 2018’s “Sweet but Psycho” off her first album, Heaven and Hell.
“It’s about how men can gaslight women into thinking they’re crazy and psycho when in reality they’re just expressing their emotions,” she says of her breakthrough hit. “I think a lot of women feel this way, men, too, but mostly women. People liked it because it was funny but also they understood the meaning behind it. And they kind of learned through that song, ‘Hey, you can’t just call a girl psycho.”
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